Record Everything You Do
Record everything you do. I have been guilty of not doing this myself on occasion. It was a mistake. Why? There are a number of reasons.
First, you need to be able to critique yourself. If you get your evaluations back and you find that people didn’t particularly like what you said or did, you can go back and review the tape.
Second, you may be able to sell the recording, either now or in the future. Not recording your events may end up losing a lot of revenue.
Would you ever want to record an event that is essentially a duplication of an earlier event? You might. Why would anyone buy these tapes if they already owned the first set? Some people would be willing to buy these tapes even if they have a recording of basically the same event already to hear the audience questions (which are always different) and your answers. They also think that they may pick up something different. Perhaps they will. Maybe not in substance, but in style. Why disappoint them? They are willing to pay for this information. Give it to them.
Third, you may capture a “magic moment” on tape. What is a magic moment? This is where you do or say something to your audience that brings the house down. They either laugh or cry or explode with applause and adulation. You want to have this on tape. Take all of the magic moments and cut them together and you will have a phenomenal demo video or audio that you can use to promote yourself as a speaker and seminar leader.
Fourth, if for some reason you sell twice as much stuff from the platform one day, you’ll want to know why. You won’t know unless you go back and carefully examine your pitch.
Fifth, you need to critique yourself.
Bottom line? Record everything. A pain in the ass? You betcha. Worth doing? Absolutely.
Trust me. When you end up capturing a magic moment on tape you’ll call me to tell me how glad you were that it was being recorded.
First, you need to be able to critique yourself. If you get your evaluations back and you find that people didn’t particularly like what you said or did, you can go back and review the tape.
Second, you may be able to sell the recording, either now or in the future. Not recording your events may end up losing a lot of revenue.
Would you ever want to record an event that is essentially a duplication of an earlier event? You might. Why would anyone buy these tapes if they already owned the first set? Some people would be willing to buy these tapes even if they have a recording of basically the same event already to hear the audience questions (which are always different) and your answers. They also think that they may pick up something different. Perhaps they will. Maybe not in substance, but in style. Why disappoint them? They are willing to pay for this information. Give it to them.
Third, you may capture a “magic moment” on tape. What is a magic moment? This is where you do or say something to your audience that brings the house down. They either laugh or cry or explode with applause and adulation. You want to have this on tape. Take all of the magic moments and cut them together and you will have a phenomenal demo video or audio that you can use to promote yourself as a speaker and seminar leader.
Fourth, if for some reason you sell twice as much stuff from the platform one day, you’ll want to know why. You won’t know unless you go back and carefully examine your pitch.
Fifth, you need to critique yourself.
Bottom line? Record everything. A pain in the ass? You betcha. Worth doing? Absolutely.
Trust me. When you end up capturing a magic moment on tape you’ll call me to tell me how glad you were that it was being recorded.